Making of the campaign Old Jeffrey 2017

Nossa polgação. We are eager to begin generating content that communicates the spirit that we wanted to instill in Old Jeffrey. Finding allies was a difficult task. Demand their understanding. They need you to identify yourself and know us. It is necessary that you feel the project like yours. We need to share our values, our characteristics. Or Velho Jeffrey was looking for partners. They were looking for jumping buddies.

Searching ended. Finally we found you. Young and motivated like us. A proactive team. A powerful group, imbued with immense creativity. Imagination allied to an eminently constructive attitude. And so, we decided to walk side by side with them. We form a spiritual alliance. We join Light Bros Creative . They would guide us. Of course it does.

Or Velho Jeffrey as a thought. O Velho Jeffrey as an attitude. O Velho Jeffrey as a legacy, extending his arm to all who share his values; His mischief, his bravery, his adventurous spirit, his attitude, his "Você Will Never Know Até Partir."

Com isso in mind, we only have one more person left to form a beautiful brigade. Who would be the first to be part of Old Jeffrey's legacy? It has to be ele. We are so clear. Fernando Ojeda . It was nele that we detected the values ​​by which we wanted to live. A nonconformist spirit and an incommon style. This was the key to complete the revolution.

Nosso espaço, nossa Loja Old Jeffrey . Worthy of study. It would be impossible not to take advantage of this atypical and striking atmosphere to blend Old Jeffrey's meticulous style, harmonizing with a space where the industrial aesthetics and attention to the details of the factory coexist. Loja Old Jeffrey turns into the perfect cenário.

The result? Unbeatable.

Obrigado LightBros, obrigado Fernando.

A toast to continuity of legacy.

Jeffrey